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Michael Bull

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Lindsey Vonn Endorser Campaign

How do you take the #1 Clinically Recommended brand of rehab and exercise products to a national retail and ecommerce launch? You need to recruit some heavy hitters. We used skiing legend Lindsey Vonn to help us get the message out.

Outcomes:

Increased Retail Points of Distribution - 310%

Increased Brand Awareness - 104%

Increased Purchase Intent - 51%

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